GOOGLE ADS & META ADS EXPERT
The Paid Ads You Need,
Without the Overhead You Don't.
Bring experienced paid ads and marketing expertise into your business, with a setup that stays lean, flexible, and focused.
Work directly with me
No long-term contracts
Transparent reporting
Month-to-month flexibility
Choose the Support That Fits Your Business
Two Ways I Can Work With You
Paid Ads for Small Businesses
Hands-on paid ads management built to generate leads & grow your business.
Custom strategy and execution.
Clear reporting & quick communication.
Cancel anytime. No strings attached.
Fractional Marketing Partnerships
Flexible paid ads support for businesses that need extra help without hiring another full-time employee.
10-30 hours per week.
Seamless integration with your team.
Strategy, management, and reporting.
Companies I've Worked With
Experience across global brands, agencies, startups, veterinarian organizations, and growing businesses.
Results that Matter
Real-world performance from campaigns I’ve managed across multiple industries.
62%
Increase in quality calls
Veterinary Clinic
37%
Lower cost-per-lead
Home Service Company
3.1x
Return on ad spend
Ecommerce brand
+150
Accounts managed
Across multiple industries
Results vary by business, budget, and industry, but every campaign is built around measurable performance, not vanity metrics.
WHY WORK WITH ME
Why I Started Working Directly With Businesses
After years of managing paid media across a variety of businesses and industries, I noticed a common pattern.
Too often, businesses were paying for campaign management without getting the strategy, communication, or attention they deserved. Optimizations were inconsistent, reporting was confusing, and clients rarely had direct access to the person actually managing their campaigns.
I believe there’s a better way.
I keep things simple: hands-on expertise, clear communication, straightforward reporting, and the flexibility to work together in a way that makes sense for your business.
My goal is simple: help you generate more qualified leads, make smarter decisions with your advertising budget, and become a trusted extension of your team.
Because growing your business shouldn’t require growing your overhead.
- Fast communication
- No long-term contracts
- Clear reporting
- Honest recommendations
WHAT TO EXPECT
How It Works
A simple, transparent process designed to get you more qualified leads and less wasted ad spend — without the agency or full-time employee overhead.
Free Discovery Call
We’ll talk about your business, goals, and whether paid advertising is the right fit. If we’re a good match, I’ll explain exactly what I’d recommend – no pressure and no long-term contracts.
Audit & Strategy
If you already have campaigns, I’ll review what’s working, what’s wasting budget, and where opportunities exist. Starting from scratch? I’ll build a strategy tailored to your business and goals.
Launch & Optimization
Whether we’re running Google Ads, Meta Ads, or both, I’ll build, refine, and continuously optimize your campaigns to drive more qualified leads while reducing wasted ad spend.
Transparent Communication
You’ll always know how your campaigns are performing. I provide easy-to-understand reporting, explain what’s changing and why, and proactively recommend new opportunities as your business grows.
TRUSTED BY THE TEAMS I’VE WORKED WITH
Here's What Colleagues & Clients Have to Say
Amanda is an exceptional find! I had the extreme pleasure of bringing her onto my team as Sr Associate at Wavemaker. I was particularly impressed by Amanda’s ability to quickly pick up SEM and really take ownership of her accounts. Amanda was able to juggle multiple projects and made a dramatic difference in the productivity level of our team. I am so blessed to have met Amanda and would love to work with her again in the future. I absolutely recommend Amanda. She would be an asset to any company!
Jesselyn C.
Paid Media Manager
When I think of Amanda Charleston, the word that comes to mind is “trust.”
Over the last several months, she has built our Google Ads presence from scratch — and now we’re ready for take-off!
She’s always willing to do whatever it takes in order to reach her goals; her determination never fails. I know she will research and ask questions until the job is done — I never have to worry that one of her assignments is going to fall back in to my lap.
It has been amazing working with someone who loves learning new things everyday; our calls are even some of the brightest spots in my week! As either a team member or leader, Amanda earns my highest recommendation.
Michelle A.
Founder
I have the pleasure of working with Amanda on Fanimal’s Marketing and Branding — specifically defining brand identity while also driving client acquisition. Amanda has impressed me with her unparalleled creative ideation backed with impeccable execution and analytical skills on complex, multi-channel marketing projects that drive immediate revenue while simultaneously prioritizing long-term brand vision. Amanda has been the inaugural force in launching, growing, and refining all aspects of Fanimal’s marketing — continuously optimizing for top-tier results. Additionally, Amanda’s leadership and guidance has been instrumental in my career trajectory and skill-set growth. A true team player, Amanda brings her best each day with a hands-on approach and can-do mindset.
Kiara B.
Growth Marketing
I can’t recommend Amanda enough, and I keep saying if I could hire her full-time, I absolutely would! Amanda is extremely passionate about the work she does, and working with her was an absolute pleasure. She’s thorough, detailed, friendly, and easy to work with. She followed through every task and always asked questions for clarification. She’s an incredible asset to anyone she works with – anyone would be lucky to have her on their team.
Michelle D.
Localization Editor
I had the pleasure of managing Amanda while at Disney Streaming. On my team she oversaw our Disney+ accounts in LATAM and helped us launch STAR+, which at the time was a brand-new streaming service.
Amanda was a pleasure to work with bringing a positive attitude every day. She oversaw the day-to-day performance of our accounts, did an exceptional job building multiple campaigns on a weekly basis and rigorously optimizing performance. She was reliable, willing to lean into other projects and help team members! Amanda cares about her work and is willing to go the extra mile to make sure everything is operating as expected. Amanda would be an asset on any team!
John F.
Growth Marketing
Reviews from my LinkedIn profile →
Questions? I've Got Answers
Do you require long-term contracts?
Nope. I don’t believe in locking businesses into lengthy agreements. If we’re a good fit and you’re seeing results, you’ll want to stay – not because you’re contractually obligated.
Do you only work with small businesses?
No. I work with both small businesses looking for hands-on paid ads management and companies that need a fractional marketing specialist to help.
What platforms do you manage?
I specialize in Google Ads and Meta Ads (Facebook & Instagram). I also help with conversion tracking, reporting, landing page recommendations, and making sure your advertising dollars are working as efficiently as possible.
How quickly can we get started?
Typically within one to two weeks, depending on my availability and what you need. We’ll start with a conversation to make sure we’re a good fit.
How much does it cost?
Every business is different, so pricing depends on your goals, ad spend, and the level of support you need. My services are always priced fairly and competitively, and I’ll recommend an approach that’s tailored to your business – no surprises or hidden fees.
Do I need a large advertising budget?
Not at all. The goal isn’t to spend more – it’s to spend smarter. Whether your budget is a few hundred dollars or several thousand a month, I focus on making every dollar work harder.
What if I'm already working with another marketing agency or freelancer?
That’s completely okay. I can provide a second opinion, perform an account audit, or work alongside your existing team if it makes sense.
How do we communicate?
Whatever works best for you. We can communicate by email, phone, or scheduled video calls, and you’ll always know what’s happening with your campaigns.
What makes you different from a marketing agency?
I intentionally keep my client roster small so every business gets the attention it deserves. That means your account isn’t something I set up and check once a month. I’m actively monitoring performance, making optimizations, and looking for new opportunities to improve results. When you work with me, you’re working directly with the person managing your account – not being passed between account managers.
What if I'm not seeing the results I expected?
We’ll have an honest conversation. I’ll always be transparent about what’s working, what isn’t, and whether I believe we can improve performance. If we determine it’s not the right fit, we can part ways with no hard feelings. I don’t believe in continuing a partnership simply to collect a monthly payment. I want you to feel confident you’re getting real value.
Will you work with my competitors?
I limit the number of clients I take on so I can give each business my full attention. If you’re a local business, I won’t work with a direct competitor in your immediate market while we’re working together. My goal is to build long-term relationships based on trust, not divide my attention between competing businesses.